New pizza, buddies. Panera's new flatbread pizzas embody the zeitgeist of pandemic eating.
Cheese, Margherita, and Chipotle Chicken & Bacon pizzas will be available statewide today.
Pizza was the natural next step for a business recognised for baked products.
The startup wants to "redefine pizza" with a thinner and crispier crust, according to a news statement. Panera's delivery-friendly menu continues to grow.
The company has increased its delivery business this year, which now accounts for more than half of its sales.
Eduardo Luz, Panera's chief brand and concept officer, predicts the new pizzas will boost supper sales.
The new $7.99 menu items are personal pizza size. Chipotle Chicken pizza has the most calories, 930.
Panera offers combining soup and salad to create a lighter family lunch.